Project team members can use enterprise social networking software to work closely together on group activities and tasks. The system can keep all users updated on the latest developments. The main advantage is you can store all project materials and files in a secure hub and share access to users as required. The software can help team members to communicate effectively and you can spot potential issues early and nip them in the bud. Enterprise social networking software is ideal for teams with members in multiple geographical locations as they can utilize the solution to communicate and collaborate seamlessly from wherever they are based. To know more about this type of software, we suggest you read about the top rated apps in this category, and pay special attention to the current front-runner Slack.
Enterprise social networking has given employees in the business world a whole new dimension, as it has inspired them to use a new skill for business purposes: social networking. The phenomenon has gone all the way from entertaining to irreplaceable, and has prescribed social media platforms with a new role to keep organizations and customers connected. This being said, Facebook and Twitter are no longer your after-work activities: they are the core of your online business processes.
The process of introducing the best enterprise social networking tools in the office is gaining steam outside consumer space, and the rationale ought to be prescribed both for its internal and external connecting power. Internally, social tools enable employees to collaborate and get access to knowledge and materials, while externally it improves business connections both with customers and potential partners in the ecosystem. Eventually, every company will have to implement the best enterprise social networking tools for enterprises and SMBs in order to benefit from communication opportunities.
Enterprise Social Networking refers to taking advantage of social relations between people with similar business activities/interests. It is either an external business networking service which modifies companies’ intranets, or an integrated part of their classic communication and project management platforms.
Regardless of whether you’re thinking to invest in such a system for the first time or to upgrade your current one, there will be a variety of amazing platforms to choose from. While having the right to choose is usually a good circumstance, it can be equally confusing for business owners who didn’t prepare to look for one. So, how should you prepare?
The core of your preparation should be to consider the size of your company. Each platform out there caters for a different type of business, meaning that large international corporations can’t use one that is suitable for startups with less than 30 people. In addition, you should prepare a list of essential requirements and expectations, and settle for nothing less than a platform which can respond to them.
We recommend you start by registering for the free trial plans or demo offered by leading enterprise social networking software providers to get a chance to try out the features at no cost. This will help you to do a comparison and learn about the strengths and drawbacks of each individual software. Here is a list of the apps that have received impressive SmartScore rankings and Customer Satisfaction Rating in our enterprise social networking software reviews: Clarizen reviews, eXo Platform, Slack, Noodle Intranet, Zoho Connect, and Igloo Software.
The truth is that almost every company needs a different set of features depending on its scale or industry, but there is still something we could wrap up as being the ‘compulsory package’ for every business:
Social Dashboards: Dashboards are the cornerstone of your intranet communication, being the start up page from where you get to contact all team members, share files, and discuss different topics. The crisp interface organizes information in a comprehensive way, resembling a social newsfeed where you get to follow all updates that matter to you.
The ‘People’ section: This section plays the role of a contact book where information regarding internal/eternal parties of interest is synchronized straight from social networks. You will be able to see personal data, skills, history of social activities, group participation, and many other hints available to the social community.
Content creation: A good ESNS lets you create content on dot – an invaluable feature for teams that used to switch between channels to create pages and share spreadsheets. Information is visible and regularly updated, instead of staying hidden in private inboxes.
Comments and tagging support: To start, you should be able to follow tags and comments, and add one of yours straight from your ESN app. A search filter for capturing particular comments and tags could be even more handy.
Integration and mobile-friendliness: An ESNS has to function in harmony with your existing social infrastructure, meaning that you won’t have any trouble integrating it with your CRM, HR, ERP, or other system. Advanced platforms even offer out-of-the-box integrations, such as the one with Salesforce.com or Microsoft SharePoint.
At the same time, you have to look for a tool that can be accessed and used from multiple devices, in order to contact peers, share information, and follow updates wherever you are.
Performance improvement features: The presence and quality of these features depends on the creativity of developers, and it is exactly where ESNSs start being different from each other, and how they focus on a particular industry. Depending on the needs of your business, you can look for a program with multi-selection activities, idea voting, talent mentoring, local development support, etc.
For the sake of truth, enterprise social networking software tools are not exactly affordable, and you have to use a large portion of your marketing budget to cover the expense of getting one. Still, if you sit down and re-evaluate the goals of your business, you will most probably conclude that using an ESNS with its full potential is a good fit for your growth, profitability, and quality relationships. What we’re trying to say here is that a good ESNS is more likely to save your money, than to waste it.
Our detailed comparisons reveal the following compelling benefits:
Cost-effectiveness: As we already pointed out, an enterprise social networking system is supposed to be cost effective. There will be a certain portion of your budget that has to be invested in the tool, but the tool itself will open an endless sea of possibilities to enhance your relationships: instead of wandering across platforms to see who contacted you or where you’ve been mentioned, you’ll have a virtual organizer to take the workload off your shoulder.
Developing optimization: Social networks are growing and developing, and so is your need to keep up with latest trends and obtain competitive advantage. It is an area where you’re just not allowed to relax, and where thereof ESNSs become the most handy.
As a business holder nowadays, you’re not only supposed to respond to customers’ expectations, but to exceed them repeatedly. The entire machinery of developing social networks, competing companies, and eager-to-know customers shapes the more and more demanding list of optimization expectations. Being completely honest, your role has nothing to do with creating trends any more – you need to learn how to be influential in the market.
A whole new level of customer support: Social networking software is usually packed with well-built and fine-tuned support, meaning that you get to consult experienced and knowledge-loaded professionals when building a social networking strategy. In fact, the best among them will stay agile and anticipate issues to contact you when necessary. Reaching out to them should be as simple as possible, such as live chat or a 24/7 phone line.
Improved relationship with customers: As you already know from personal experience, the mere fact of being there and providing services on multiple platforms can do miracles for your reputation and trustworthiness. Customers find the experience of being able to contact you invaluable, and it is usually the fact that you’re featured on multiple locations that convinces them to use your services. Reaching out to the audience is good for building potential partnerships, attracting investors, and other parties that may be interested in what you’re doing.
Improved internal communication: Purchasing an internal communication system means providing employees with a full-featured collaboration platform where they won’t be distracted by out-of-schedule activities. As an admin, you will be able to monitor that communication and to discover critical issues before they even happen.
A variety of great features: ESNSs are robust with advanced features for managing your brand, most of them related to processing quality, improved productivity, reliability, and daily processes you need to take care of.
As we already indicated, ESNSs are a meaningful investment, and just until recently businesses were required to spend tens of thousands each month to cover licensing fees. It was mostly because ESNSs were available only on SaaS basis (and therefore hosted by the vendor). Nowadays, many producers have moved to the cloud and simplified plug-in connections and data storage, which has had an important role in lowering their head-spinning prices.
Licenses are usually associated with the number of users you want to include in the system, the same as the volume of social networking you’re planning to follow, the location, and the expectations of your business. Vendors usually offer monthly licenses, or an annual contract which can save costs in the long run.
Our Score 9.3
User Satisfaction 96%
Our Score 9.1
User Satisfaction 94%
Our Score 9.1
User Satisfaction 100%
Our Score 9.0
User Satisfaction 95%
Our Score 8.8
User Satisfaction 99%
Our Score 8.8
User Satisfaction 99%
Our Score 8.6
User Satisfaction 99%
Our Score 8.5
User Satisfaction 100%
Our Score 8.3
User Satisfaction 97%
Our Score 8.2
User Satisfaction 100%
Our platform uses our certified SmartScore™ algorithm to examine all the applications in the Enterprise Social Networking Software category to help you pick the best possible software. It compares and contrasts the following metrics: essential components, collaboration possibilities, custom elements, integrations with other services, how easy a software is to use and learn, help & support, how secure a software is, support for mobile devices, ratings in media. As of now, Slack is the leader in this category and our experts are really satisfied with it. Following extensive testing it got the best results among its competitors and our reviewers strongly suggest that you consider it as one of the options for your needs.
A summary of overall user satisfaction with the services in our Enterprise Social Networking Software category calculated using our unique algorythm that gathers client reviews, comments and opinions across a broad range of social media platforms in order to help you make an educated investment choice.
Every vendor in the Enterprise Social Networking Software category will provide a different group of pricing packages for its product and every plan will include a unique set of tools. Below we list the general pricing for the most affordable plan available for each service. Please note that advanced features may cost extra.
A summary of what kind of devices and operating systems are supported by all B2B tools in the Enterprise Social Networking Software category, including mobile platforms and web-based solutions.
Learn which languages and geographies are supported by the best B2B services in the Enterprise Social Networking Software category, including solutions aimed at international markets and created for multi-cultural groups of employees.
Find out what pricing models are offered by the vendors in the Enterprise Social Networking Software category to check which one fits your business needs and budget best. Be aware that certain software can provide free or freemium accounts for you to test first.
An overview of which groups of clients a given B2B platform in the Enterprise Social Networking Software category provides for, from small businesses and non-profits to large enterprises.
A summary of what styles of software deployement are supported by every B2B vendor in the Enterprise Social Networking Software category. Although almost all modern SaaS services are cloud-hosted some services might offer an on-site deployment model too.
Post by Nestor Gilbert